Make the next event the focal point
The event name, date, and photography share the first screen. Fans can understand the featured fight without searching through the site.
Work / Client project
BKFC is Bare Knuckle Fighting Championship. Our website work centered on a digital platform for event promotion and ticket sales, helping visitors move from discovering a fight to finding the event details.
The engagement
An event website needs to answer what is happening, when it takes place, and what the visitor can do next. The event-led layout gives those details priority.
Inside the work
The event name, date, and photography share the first screen. Fans can understand the featured fight without searching through the site.
View-event and ticket actions serve different levels of intent, while the navigation provides routes into fighters and other content.
A secondary event preview sits alongside the featured event, giving the audience another relevant destination.
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