Let the merchandise lead
Large product imagery sets the tone. A restrained header keeps the photography and featured products at the center of the page.
Work / Client project
SD Season offers luxury fashion and personal shopping. Our work focused on a custom Shopify theme and a presentation suited to the products and services the business offers.
The engagement
The store needs to serve shoppers browsing products and visitors looking for personal shopping support. The homepage and navigation give both journeys a clear starting point.
Inside the work
Large product imagery sets the tone. A restrained header keeps the photography and featured products at the center of the page.
Personal shopping sits alongside product categories in the main navigation, reflecting how the business serves its customers.
The storefront keeps search visible in the header for visitors arriving with a particular product or designer in mind.
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