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Measurement

Understand what happens after the click.

GA4 setup for Shopify with relevant ecommerce events, clear reporting, and connections to the marketing platforms you use.

The scope

Measure the actions that matter to your store.

Account and event setup

Configure the GA4 property and agreed ecommerce, lead, and interaction events around your business goals.

Connections and reports

Connect the agreed Google tools, configure reporting, and add Tag Manager where needed for the implementation.

Verification and training

Verify the configured events, document the setup, and provide a one-hour training session plus 30 days of post-setup support.

The next step

A measurement plan before a tag list.

Share your store URL, existing analytics setup, and the decisions you need the reports to support. We will define the event and reporting scope from there.